Description
No destination on this poster, but a sign of hope. It dates from 1944, when the Netherlands was still occupied and KLM really only existed on paper, apart from its operation in the West-Indies. Even the brand-new offices in The Hague had been rented out.
At the time, Plesman suspected that the war wouldn’t last much longer and therefore contracted several designers to come up with posters expressing the hope of a better future and a swift return home, after many years of displacement.
Author — Paulus Casper Erkelens.
Erkelens worked extensively for KLM, designing more than a dozen different posters for the airline as well as images promoting travel to Holland in general.
